2023
2023 Season F1 Posters

Timeline

10 months

Client

Personal Project

Industry

Sports & Entertainment

Tools

Photoshop
Illustrator
Spline

Summary

In order to increase brand awareness, November Cafe seeks a comprehensive brand strategy, complete with a full brand package (logo, colour palette, iconography, cafe merchandising), a responsive website design, and additional promotional assets for flyers and social media.

Description

In 2023, I set a resolution to design a series of posters and I chose to focus on Formula One. Being a recent fan of the sport, this project allowed me to learn more about the tracks, the race calendar, and deepen my appreciation for the sport. In total I designed 24 posters.

Three (Saudi Arabia, Austria & Canada) were selected to be on display at Swash & Serif 7, Toronto’s only typography show.